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With the recent conversation around race and discrimination it is imperative for a platform like  (Alt A) in its drive to showcase diverse arts and culture programming and give voice to both emerging and established Black artists in the UK to survive the current economic turmoil. For two years, Alt A have been pushing the boat out, providing a personalised touch that champions entertainment and promotes creative  diversity within organisations.  We have created a platform that exemplifies the work and might of artists, actors, singers, cultural leaders, writers, composers, dancers all of Black and Asian descent.

Why are we fundraising?

During this time of dramatic change, we like many small enterprises and the self-employed are working hard to survive and to still be here when the new normal arrives. In present circumstances we crucially need more capacity on our website 

We are raising funds 1) to support the new level of digital output which is required of us as we re-model our business so we can adapt to the current and expected post COVID- 19 climate and 2) to contribute costs towards the exceedingly small, very hardworking team and volunteers. We are predicting a 70% revenue loss in 2020  with lockdown happening just at a time when we were starting to generate more income.  

What we do….

Most of you enjoy the  Alt Africa webpages,  satisfying your eye for art, love for film, desire for a theatre fix and when you want your arts and culture news first, news that represents your community.

Alt A undeniably brings you insightful consistent content: from illuminating interviews with Hollywood film Director Michael O’Shea, Jamie Foxx, Arthur Jafa, Richard E. Grant, Dev Petal, Josette Bushell-Mingo OBE, Zak Ové, Adjoa Andoh, Ellen Thomas, and Margaret Busby to conversations with cultural leaders like Kenneth Tharp, Arike Oke, Cassa Pancho and so much more. You get  live event coverage, reviews, and culture vulture news. We are relentless in our drive to push the representation agenda. But Alt A  is an independent journalism platform. 

We are not financed by public or private investment. We survive through subscriptions and advertising, both difficult asks at this time.  Like many other Black owned businesses, we do not qualify for any of the government’s financial support. We are not furloughed and cannot furlough our team that is why we need your help.

Donating is easy…

We are asking for donations of £10, £20 or whatever you can give to reach our mid-July target.

If you really cannot donate, please share this message with someone who might support us. Alt A celebrates and promotes creatives powering African, African Diaspora, Caribbean and Asian voices.

Please note:

See Also

  • please share privately if you do not want to share publicly
  • your help in kind is also welcome, we need WEB and EDITORIAL support and equipment for video recording 
  • donate what you can afford
  • you can donate anonymously

Both donations as an individual or a as company are welcome.

Here is the link to donate: 

People are saying “we should all support black business”, well we are a black female led enterprise. 

Thank you in advance.